Qingdao Home Textile Association was established and 48 companies became the first batch of members
Recently, the Qingdao Home Textile Association was established. Wang Ruping, chairman of Qingdao Motes Home Products Co., Ltd., was elected as the first president. 48 home textile companies became the first batch of members.
Wang Ruping said that currently, the home textile industry is facing pressure from many aspects, and market competition is becoming increasingly severe. Therefore, it has become the only way for the industry to achieve rapid development for home textile companies to develop together, collaborate and innovate, and create a highly competitive supply chain system. Qingdao is one of the centers of economic development in Shandong Province, a major node city in the “One Belt, One Road” New Eurasian Continental Bridge Economic Corridor, and a strategic fulcrum for maritime cooperation. Qingdao’s home textile industry has unique advantages. Development Environment. At the same time, Qingdao’s home textile industry has developed distinctive characteristics after a century of development and has made its own unique contribution to my country’s home textile industry. Strengthening the integrated development of the upstream and downstream of the home textile industry chain and realizing the complementary advantages between home textile companies will have a positive impact on promoting the Qingdao home textile industry to build a high-value home textile industry system and occupy the global high-end home textile market segment.
“Judging from the future development trend of the home textile industry, the production and manufacturing of the textile industry is accelerating its transfer to Southeast Asia. It is urgent for my country’s foreign trade enterprises to transform and integrate into the domestic trade cycle. Qingdao’s home textile industry should promptly lay out the development of home textiles in the post-industrial era.” Wang Ruping said that products should be defined through the two dimensions of technological innovation and artistic design, and the development of the industry should be achieved through brand building and digital marketing. Technological innovation is to change and improve the functions of products through the development and application of new fibers, new materials and new processes, so as to achieve healthyenvironmental protection. In addition, it is necessary to explore Qingdao’s urban elements, create fashionable home textile brands, and establish an industrial cluster for the home textile industry, which will become an important means to revitalize Qingdao’s home textile industry. “
At the meeting, Qingdao Home Textile Association also signed strategic cooperation agreements with Haierkaos and Qingdao University.
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