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Guiping: E-commerce base helps the development of clothing industry



Guiping: E-commerce base helps the development of clothing industry “Friends, the fabric of this casual suit is very comfortable. Just refer to the code number we provide. If…

Guiping: E-commerce base helps the development of clothing industry

“Friends, the fabric of this casual suit is very comfortable. Just refer to the code number we provide. If you like it, place an order quickly…” Recently, Mule Town, Guiping CityE-commerceIn the skills training area of ​​the Internet celebrity incubation base, the anchor students are taking the intense final exam through practical operations. The incubation anchor is an epitome of the base’s traditional textile and apparel industry leveraging e-commerce to promote sales.

It is reported that the base was officially opened on February 27 this year. It is a tens-billion-level e-commerce internet celebrity incubation base that Guiping City focuses on building. The total construction area is 12,000 square meters, including a clothing exhibition hall, e-commerce office area, Internet celebrity live broadcast area, e-commerce Internet celebrity incubation skills training area, agricultural and sideline products live broadcast area, and college student entrepreneurshipemploymentCenter, location shooting area, trademark number processing area, logistics express area and warehousing area, etc.

“Our clothing industry here has formed a full industry chain integrating production, supply and sales. We hope that by building this base and integrating resources, we can make breakthroughs at the sales level.” Yao Dawu, the person in charge of the base, said.

Up to now, the base has attracted more than 80 specialized and large-scale shops and e-commerce (including cross-border e-commerce), driving more than 200 enterprises and self-employed people to return to their hometown for development, doubling the number compared with last year. There are 150 anchors incubating and selling goods, and the anchors sell sportswear worth about 60 million yuan through multiple e-commerce platforms.

“In the next step, we will actively connect with e-commerce service platforms based on the needs of merchants, organize relevant e-commerce, live broadcast training and other activities to help more merchants realize thetransformation of their business models. Upgrade.” Yao Dawu said.

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